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Selling eCommerce products through WhatsApp: Tips & tricks

Exploring WhatsApp Commerce: A Guide to Selling Your Products on WhatsApp

If you're wondering whether you can sell your products on WhatsApp, the answer is a resounding yes! WhatsApp Commerce was introduced in 2018, shortly after the launch of WhatsApp Business, to help businesses capitalize on the growing trend of conversational commerce.


With over 2 billion active users, WhatsApp is quickly evolving towards the future of digital commerce. Thousands of businesses are already using WhatsApp's conversational UI for marketing, sales, and customer service.

Even though WhatsApp has so much potential, some people might still question if it is appropriate for online shopping. That's why this post will walk you through the fundamentals of using WhatsApp for sales. Let's go through every crucial point and demonstrate WhatsApp's immense potential for your e-commerce business.

Challenges Faced by eCommerce Businesses: Understanding and Overcoming Them                   

Numerous obstacles might impede the growth and profitability of e-commerce firms. Let's examine a few of the most significant ones:

 

Abandoned Cart and Checkout:

About 70% of consumers abandon their carts before finishing the checkout process, which results in lost sales.

Recurring Clientele: 

Getting customers is one thing; keeping them is a completely different task. Businesses prioritise getting repeat customers, but it's not always simple to ensure their loyalty.

 

The Issue with COD Orders: 

Customers that choose COD frequently decline the order when it is delivered, resulting in double shipping fees and lost conversions.Low Conversion Rates on Clickable Ads: Despite the fact that people may click on ads from search engines and social media, they frequently leave without buying anything.

 

Commercial Chaos: 

Businesses are battling for customers' attention and seeking to distinguish out in a sea of rivals in the fiercely competitive eCommerce sector. Customers find it difficult to recall a specific brand unless it can really set itself out.

 

Understanding and addressing these issues can help eCommerce companies perform better and maintain their lead in a cutthroat industry.

Lead Generation
Add a WhatsApp Chat Widget 


Your website can benefit from integrating a WhatsApp chat widget to help you start interactions with visitors and improve their experience overall. The widget often sits in the bottom-right corner of the website and shows a pop-up message informing users that they may easily and quickly have their questions answered. When they click the widget, WhatsApp is opened, allowing you to communicate with them there directly. This conversational strategy enhances customer service while also assisting in lead acquisition.

 

If you want to add free whatsapp chat widget on your page, Use our ownchat whatsapp business automation tool generator free widget page.

Kindly Fill following details such as

  1. Your whatsapp number

  2. Name of your business / brand

  3. Avalilability tag(like within 24 hours)

  4. Your logo

  5. Your question (like I'm looking for / what about your requirement )

After giving all details, select, which position you want to add your free whatsapp widget on your site.

choose left or right. 

Then click "Generate Widget code"

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when click "generate widget code" ownchat's free whatsapp chat widget generator generate a customize code for you.

you can copy and paste this below generated code into your before closing body tag

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After paste this code into your body section of the site. when you run your site, you will have your own free whatsapp chatwidget.

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Link and QR Code Opt-In Collection


Click-to-chat links and QR codes are only a couple of the lead generation alternatives that WhatsApp provides. Your social network profiles, email and SMS marketing communications, as well as offline efforts like packaging and receipts, can all contain these links. You may boost the likelihood of having fruitful interactions with potential clients by sending high-intent leads to WhatsApp.

eCommerce companies can use WhatsApp to generate leads, build customer relationships, and increase revenue by using these techniques.

 

Make starting a WhatsApp conversation with your customers a breeze with Ownchat's Free WhatsApp Link Generator. Create a link that captures their phone numbers effortlessly when they message you. Try it now

Within 3 steps you can get your free whatsapp link to easliy connect with your customers

Step 1:

Enter your WhatsApp Business Number with the country code and the phone number for which you want to create the link.
Step 2:

Add a personal message (optional) to enhance your user's experience.

Step 3:

Click 'Generate WhatsApp Chat Link' to get your unique link. You'll also get a shortened URL and QR code to download. Try it out now!

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click "generate my link" our free whatsapp link generator generate a special links for you.

Benefits:

  1. Quick response time

  2. Conversion rates improvement

  3. Higher conversion percentage

  4. Enhanced customer engagement

  5. Increased customer interactions

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When a customer clicks on your business's WhatsApp link generated through a link generator, they can directly initiate a conversation with you through the WhatsApp application or website. If they have WhatsApp installed on their device, a new chat window with your business account and personalized message will open. If they don't have WhatsApp, they will be directed to WhatsApp's web client. By capturing their phone number through the link, you can add them to your contact list and follow up with them in a personalized and efficient manner.

https://api.ownchat.app/qr-code/redirect/X6Uc5Eknt6

Marketing

Recover abandoned carts with automation Use a WhatsApp chatbot to send automated notifications to customers who abandon their cart, reminding them to complete their purchase and offering a small incentive. This can help recover 40-60% of abandoned carts. Leverage the WhatsApp broadcast feature to send order confirmations, delivery updates, payment confirmations, abandoned cart reminders, targeted promotional offers, and newsletters.

 

Use ownchat | Whatsapp business automation tool  to integrate your eCommerce store with WhatsApp and segment customers based on specific attributes, turning existing customers into loyal ones.

Reduce COD returns with instant discounts Avoid doubling your shipping charges by steering customers away from COD orders.

 

Send an instant discount offer via WhatsApp to promote online payments and reduce returns. Offer a 5-10% discount or free shipping, and take advantage of the WhatsApp pay feature to enable direct payment on the app. Convert up to 40% of your COD orders and reduce your RTO losses significantly.

Integrate and Automate 

Integrate and automate your eCommerce store with WhatsApp using automation solution partners like ownchat. This enables you to streamline all processes, including sending instant broadcast notifications and interacting with customers for sales and customer support. Ownchat also allows integration with major CRMs and eCommerce portals like Shopify and WooCommerce.

Customer Support

Use a WhatsApp Chatbot to enhance your customer service. The chatbot can automate frequently asked queries, collect information from leads, provide personalized product recommendations, collect customer feedback, and handle pre and post-purchase support queries. It can also escalate to a live agent when necessary, making it a qualified salesperson and customer support agent for your eCommerce store.

Profit from Whatsapp Commerce


For e-commerce companies, WhatsApp Business has a function called WhatsApp commerce. It takes advantage of the blending of chat apps with shopping by taking a conversational commerce strategy.

Integrate WhatsApp with your e-commerce store's product catalogue to enable customers to view your products on a separate panel. To continue with the purchase, they can click on their chosen item and add it to their cart.

With a user experience (UX) design that matches the customer's thought process, WhatsApp Commerce allows you to sell directly on the chat app, enhancing the user-friendliness and convenience of online buying.

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